Banzai

Banzai is a children’s clothing line that focuses on creating organic and sustainable clothes for the little ones. The idea behind this passion project was to create a playful brand that will echo the strength of the popular japanese cheer.

Year | 2023| Deliverables | Brand Identity

Ethos

We believe in the power of childhood. We are dedicated to creating organic and sustainable clothes for children, because we know that what they wear should be as pure and vibrant as their spirits.

Banzai represents the exhilarating energy that bursts forth from every child, the kind that ignites smiles, laughter, and boundless joy.

Logo

Logo design for banzai

Drawing inspiration from nature and the spirit of childhood; Sky blue, arctic, eggplant, and prussian blue were chosen to capture the essence of Banzai. These hues reflect the tranquility of clear skies, the playfulness of shimmering waters, the elegance of deep tones, and the versatility of classic shades.

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Cotters StayBrand identity, Packaging, Collateral, Art Direction